Promo Brew Kit

Promo Brew Kit for the “Street Team”

Please help us get beerventurous friends to the Classic!

We’re after creating the ultimate adventure paired beer festival each summer. And we know that starts with getting quality people to the Vail Craft Beer Classic. We’re relying on you to help us spread the word and build up this incredible Classic community around a love for the great outdoors and the passion for discovering and indulging in all that is craft beer.

We’re keeping it personal where brewers and patrons co-mingle and the craft beer experience is elevated with beautiful Vail Pass as our backdrop.

Below are sample social media posts, emails, logos and images that you can use to promote the Vail Craft Beer Classic. And, if you’re keen on handing out posters, coasters, or stickers – let us know! We’ll send ‘em your way.

Sample Social Posts


We’re headed to the Vail Craft Beer Classic for all the adventure and all the craft beer! If you haven’t already, grab your tickets to the highest altitude beer festival in Colorado. 3-Days of events from paired beer dinners to hiking and mountain biking with brewers and hundreds of craft beers to sample right in Vail Village. Tap it 🍺 vailcraftbeerclassic.com


We’re headed to the #vailcraftbeerclassic for all the adventure and all the craft beer next weekend! 🍺 If you haven’t already, grab your tickets to the highest altitude beer festival in Colorado. #craftbeerelevated

Hashtags & Handles


Sample Email Messaging

Subject: Join Us At The Vail Craft Beer Classic


Hey [Name],

We hear they’re hauling all the beer over Vail Pass for the Vail Craft Beer Classic and hope you’re headed up to help us drink it at the highest altitude craft beer festival.

Dates: June 19-21, 2020
Location: Vail Village and surrounding locations (We’ll be sipping brews at the top of Vail Mountain)

What makes this festival awesome?
Community: It’s a beer festival for the beer nerds who are all about the outdoors, like us. Insta check: http://instagram.com/tags/vailcraftbeerclassic

So. Much. Beer. There’s going to be over 50 breweries at the festival. So, HUNDREDS of craft beers for you to sample. (Oh, and there’s an all-inclusive ticket for that – Toast of Vail).

Experts Plus Adventure: Seriously, how cool.  Brewers and industry experts are going to host all kinds of seminars, dinners, and get into the wilderness with you! From mountain biking to hiking to fly fishing, we get to hang with brew guys!

We’re Going: Just keeping it modest guys. Join us!

We already grabbed our tickets. Make sure to get yours before the Vail Craft Beer Classic completely sells out!

{Your Name Here}

PS: Feel free to share this email.

Tapworthy Links to Share:

Schedule of Events


Promotional Graphics

Click the images below to open in a new tab. Right click to save and download.

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